With the rise of Cloud adoption, loss or unauthorised access to a customer’s data is one of the major fears service providers face, according to CloudBerry Lab marketing director, Alexander Negrash. The vendor of Cloud backup and Cloud storage management solutions highlighted the ways data loss in the Cloud can happen. These include hacker attacks, user errors, as malicious insider or hardware failures. “The best way to lose your customer is to lose their data. Proper encryption, data access management in combination with well build data backup strategy can bring a peace of mind to IT channel in the Cloud,” Negrash said. He added that if security is not done properly, it’s useless, but doing it properly can become quiet complicated, and nothing is worse than losing an encryption key. As such CloudBerry Lab has released its Backup and Explorer solutions with support for Amazon Web Services Key Management Service (AWS KMS).